Reframe the Numbers – Every Like Matters

We’ve all been there. You pour your heart into creating something—a video, a post, a story—and when you hit publish, you eagerly wait to see how it performs. But then the numbers come in: 10 likes, 100 views. For many, that feels like a failure. After all, it’s easy to compare those numbers to viral content with thousands of likes and millions of views. But what if we’re looking at it all wrong?
Imagine this: ten people walk up to you in a single day and say, “Hey, I really like what you’re doing.” Not just in passing, but genuinely. Ten people who noticed your effort and thought it was worth their time to acknowledge it. Wouldn’t that feel incredible? For most of us, that’s more compliments than we’ve ever received in a day. And yet, when it happens online, we’re quick to dismiss it as insignificant. We forget that behind every like is a real person, and that’s where the true impact lies.
Now take those 100 views. That’s 100 people who stopped what they were doing to watch your content. Think of it as a room full of people giving you their attention. Even more powerful? What if just one person in that room walked away inspired by what you shared? Maybe your post sparked a change in their perspective or gave them the courage to start something new. That’s not just success—that’s impact.
The truth is, social media often tricks us into chasing numbers instead of connection. But real success isn’t measured by likes and views—it’s measured by the value you bring to others and the connections you make along the way. So, the next time you’re disappointed by your stats, remember this: every like is a person who believes in you. Every view is an opportunity to inspire. Keep creating, keep sharing, and trust that your work is reaching the right people, even if it’s just one person at a time.
Don’t underestimate the power of those “small” numbers. They’re proof that you’re showing up, making an effort, and putting something meaningful into the world. And that’s worth celebrating every single day.